Super Marketing

Marketing Director: Well, the product is performing well; all our focus groups loved it. But there is a problem.

VP: …What’s the problem?

Marketing Director: Well, I’ll be frank; the name is “Bimbo.” It’s problematic.

VP: So? It’s pronounced “beembo!”

Marketing Director: Hmm…I suppose we could mount a rebranding campaign…

VP: Yes! Can we change the spelling? That might solve it.

Marketing Director: Too simple! We need something that’s clumsy yet ironically self-aware…

This imaginary board meeting brought to you by Attempted Blogger, who needs to spend less time in supermarkets right before snowstorms.

  1. Lena Webb said:

    “Say ‘Beembo'” LOL

    • I like how, without the cuddly bear image and swirly font, it’s kind an aggressive tagline. Say Beembo… or else?

  2. Lena Webb said:

    Wait– you found TOM MURPHY?! My high school font crush??

    I had a font crush!

    • Hahah- I thought you’d like that. In a fit of nostalgia awhile ago I looked him up and found his current blog. You should check it out!

  3. Lena Webb said:

    I definitely also looked him up recently! I didn’t make it to the blog, but I spent some time browsing those inspirational notebook doodles…

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