Visual Assessment There’s the presence of pizza box red ink, and the promise of “Italian Family Dining,” but the place is called “The Chateau”? I’m a little confused.
Generic Product Claim: The old stand-by: “Fresh Hot Pizza.”
Rating: Weird but memorable.
Box #2 was found abandoned in a community fridge. I usually stick with boxes from pizza that I personally purchased, but in this case the box was too good to resist.
Visual Assessment: Classicism on steroids. Classic red ink, an Italian Stereotype with a healthy ‘stache and eyebrows, and a nicely rendered slice complete with bubbly cheese.
Generic Product Claim: “Fresh, Hot And Delicious” (with punctuation). Also, PIZZA.
Rating: Probably one of my favorite chef-focused design. Love that neckerchief!